Re: Employee Brands Must Be Part Of Your Search Marketing Strategy

maxkalehoff — Tue, 22 Jul 2008 09:05:05 -0000

Thanks Berhard. Appreciate your feedback. I like how you put it, "you don't
work with an organization, you work with a person that happens to work at
that company."

Re: Employee Brands Must Be Part Of Your Search Marketing Strategy

Bernhard — Tue, 22 Jul 2008 08:58:07 -0000

I like this idea and your approach because I think it is essential for an organization that it has a face - or hundreds, or thousand faces. The faces of their organization.

I always say that you don't work with an orgnization, you work with a person that happens to work at that company. Therefore it is a good idea to position your employees on your web site.

There might be some concerns regarding privacy which definitely have to be discussed in advance. But truly loyal employees will probably be ok with their role as employee brand ambassador.

Good Blog, I like it!

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Re: Employee Brands Must Be Part Of Your Search Marketing Strategy

Re: Employee Brands Must Be Part Of Your Search Marketing Strategy